
The Department of Master of Computer Applications is organizing a workshop on “From Vision to Revenue: Strategic Sales & Marketing for Emerging Ventures” for MCA students on 23-02-2026. The session is designed to help students understand how innovative ideas are transformed into profitable ventures through effective sales strategies and market positioning. Participants will gain practical exposure to customer acquisition models, value proposition design, go-to-market planning, and revenue generation techniques. The workshop aims to equip MCA students with business insight that complements their technical expertise, preparing them for entrepreneurial and corporate roles.